“Behind the Scenes” designing the 2014 Cadillac Luxury Lounge

Cadillac luxury Lounge front view

We had the honor of heading up the design for the Cadillac Luxury Lounge at the Crowne Plaza Invitational at Colonial, PGA tour.  So exciting!

SUV Escalade

We brought in a modern look to showcase the Spring Luxury Collection from Cadillac.  This event was the Texas debut of Cadillac’s 2015 Cadillac Escalade – the iconic and luxurious SUV redesigned.

Julie chose these exquisite furniture pieces and rugs from Sally Lynn Home.  They have a lovely store with the friendliest staff.  What a joy to work with this team.  Located in Southlake: 2120 E Southlake Blvd, Suite C (In the Kroger / Panera Shopping Center, next to Kroger.)  www.sallylynnhome.com


Julie preparing a plan to cover the steel beams to make this space more attractive.

DSCN0516 - Copy


The result – A chic spot where many photos and selfies were taken!  Thank you Priority Signs & Graphics.  They turned Cadillac’s new logo into gorgeous wallpaper.  This fabulous team worked with tight deadlines and provided the utmost in customer service. www.prioritysignsandgraphics.com
















A blank canvas becomes….


A chic design.


What to do with a vast white space…

What to do with this bland white wall


Artist Deanna Kienast provided her exquisite artwork designed specifically for Cadillac. If you didn’t have the chance to see her artwork displayed throughout the lounge, you can visit her website to find out about commissioned pieces and her private studio in Southlake.  Deanna is a gracious and wonderful person, sought after worldwide.  http://www.deannakienast.com

Cadillac with Deanna Kienast artwork

More gorgeous wallpaper walls by Priority signs & Graphics with artwork by Deanna Kienast.


Out on the patio was a perfect view of the course while relaxing in fabulous outdoor furniture provided by the popular Yard Art Patio & Fireplace.  They have everything you need for your outdoor dream yard.  See their locations:   http://www.myyardart.com


Julie chose plants that would work with modern décor and last throughout the week.  Succulents and orchids continued the chic design and still looked fresh one week later.  Plants were provided by the great team at Highland Landscaping, also located in Southlake:   http://www.highlandlandscapingllc.com



correct Yard Art - Highland - Priority - Sally - Deanna - Frost

Back of insert thank you to Cadillac and 360 West sample


  1. Rochelle Parker

    What an amazing transformation of this space. I love the use of the logo wallpaper to hide the beams creating a warm ,elegant and beautiful space to visit in. Absolutely gorgeous!

    • Julie Walsh

      Thank you! Hope you can join us next year!

  2. Bruna Mead

    I love the contrast between dark and light colors in the room. It looks really elegant and comfortable. Beautiful room!!!!

    • Julie Walsh

      Thank you, Bruna!

  3. Ann

    The final product of the display looks fantastic. Like that white Cadillac. The white leather sectional with the pincushion display in the back looks very comfortable. Great Job, love to see your latest design.

    • Julie Walsh

      Thanks, Ann! Those gorgeous white sectionals are very comfortable, I could have reclined all day!

  4. Kristiann

    Wow, I can’t believe how beautiful you can make a tent! It looked like an exquisite sunroom when you were finished.

    • Julie Walsh

      Thank you, Kristiann!

  5. Kaitlin Cooper

    cadillac – wow! love the design, especially the white leather couches.

    • Julie Walsh

      Thank you, Kaitlin! The couches were quite popular.

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